You Be You is a teen mental health campaign that was developed by Bernstein-Rein Advertising in collaboration with the Greater Kansas City Mental Health Coalition, and Jewish Family Services.
The campaign was created in response to the rising suicide rates among teens and seeks to spread a message of self-acceptance through various materials such as posters, installations, social media filters and more. The partners determined that more mental health resources need to be provided to teens in middle and high schools. Implementation of the campaign in schools is led by students, in consultation with the You Be You partners and the school administration.
For more information on You Be You or to find out how you can bring You Be You to your school, contact info@youbeyou.us.
About the Greater KC Mental Health Coalition
The Greater Kansas City Mental Health Coalition (GKCMHC) is a collaboration between 32 community agencies in both Kansas & Missouri working to provide cross-sector agency support, engagement, services, and education.
GKCMHC is open to human service agencies, please contact us if you would like to join our efforts.
The Vision: As a coalition of cross-sector agencies throughout Kansas City, we believe transparent collaboration and equal access to mental health education and prevention will increase the health & wellness of our community.
The Mission: We collaborate across KC agencies to support, engage and provide essential human services for people facing challenges in everyday life or times of crisis-regardless of faith, age, culture or lifestyle.
About Jewish Family Services
Jewish Family Services (JFS) supports and strengthens lives throughout Greater Kansas City. We provide essential human services for people facing challenges in everyday life or times of crisis — regardless of faith, age, culture or lifestyle.
A highly-skilled and compassionate staff are dedicated to preserving the well-being, comfort, and dignity of others, always respecting the confidentiality of our clients. JFS proudly serves more than 7,000 people annually, over half of whom are not Jewish.
JFS provides a breadth of related services, with the goal of helping people in difficult times get back on their own feet. Our service areas include Kesher KC, Older Adult Services, Mental Health Services, Family Life Education, and Chaplaincy.